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Mistakes to Avoid When Optimizing Your Website for Mobile

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Introduction

Google’s Mobile-First Index is a clear wake-up call for websites that still aren’t mobile-responsive. With the latest Google algorithm, the Mobile-First Index will leave many websites reconsidering their lack of mobile optimization. Website development in the current times pushes us into the huge market of digital transformation and the willingness to connect with a large customer base. 

Let’s explore some of the blunders that developers must be cautious of during responsive website development.

Common Mistakes to Avoid in Mobile Website Optimization

Well, the developers are smart enough to convert the website’s appearance, user experience, and look and feel to a whole new look. But what if they aren’t making mobile responsive? Have you checked? If not, do consider reviewing the common mistakes that often arise during the mobile-friendly website development phases. Here are the most common ones-

Poor Navigation

Creating a website navigation that smoothly runs on all resolutions matters the most. Especially when you aim for higher traffic and engagement on the websites. As we know, the usage of mobile devices has increased since the Android. It happens when the web designers create chaos between the mobile responsive size and navigational experience, treating it like desktop navigation.

Avoiding navigation issues can uplift the website to the highest score in terms of responsiveness. The website should follow a mobile-first workflow to make it responsive. Designing with mobile resolution in mind from the start makes the navigation clearer and provides a better user experience. Reaching the audience most efficiently is possible with smooth website navigation.

Slow Loading Times

Do you remember the last website you visited on your phone and just left in a second? Remember why? Maybe it was because of the annoying delay in loading the website. Is it? Yes, it happens. Who would like to visit a website or wait several minutes for it to load on a mobile phone? Most would rather find another faster one.

It becomes mandatory to optimize the website thoroughly. Mobile users would not like to sit and wait, and it definitely spoils the website’s credibility. So, better avoid this annoying blunder. Statistics say that more than 53% of users leave a website that takes more than 3 seconds to load. Isn’t it alarming?

Using One-Size-Fits-All Approach

The one-size-fits-all approach is something we learn from our childhood habits. And we do believe in making things reusable with little effort. This can be applied to coding, too. But what if it spoils the design? Especially when you’re aiming for the best possible responsive design. Well, there is no issue with uploading the same-sized icons and images, but you must ensure they fit well with the respective screen resolution.

Also, taking care of image loading times adds value to optimization. There are images that, by default, take longer to load and slow down website speed. Stretched images and blurry displays should be avoided. From images to screen resolutions, everything should be customized and handled carefully for better responsiveness.

Ignoring Rich Snippets

Rich snippets are well-kept pieces of information. Improving website content every time leads to a richer snippet. This is where you can show the authenticity of your website. Ignoring such simple ways to become mobile-optimized adds to the blunders. If you are looking for a decent responsive website development company , ensure they implement such essentials.

Rich snippets make a website appear more trustworthy by displaying valid and genuine indicators, such as star ratings, author information, and pricing. Making a website according to Google’s indexing standards earns more clicks and views.

Relying on Unsupported Plugins

Don’t let users give your site a bad rating! Having some secure practices is better than facing a major setback. For optimizing websites, never rely on content that doesn’t support mobile devices and requires a Flash player. Users dislike installing anything extra to access the information they need. 

Authentic websites never ask for additional plugins or extensions to be downloaded because they ensure their content is fully supported by mobile phones. Also, when uploading videos, avoid unsupported file types. Whether it’s text, pictures, or videos, every piece of content should add value to the website. This ensures the site looks good to users as well as to Google.

Concluding Lines

So, the next time you’re working on a mobile-friendly website, make sure your website developers are up to date with the latest practices for responsive design.

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